The undisputed numero uno in the Indian writing instruments industry, the Luxor Group is internationally recognised for its avant-garde technology, world-class manufacturing facilities and an ever-increasing range of superior quality writing solutions which have won the unfailing loyalty of customers across the globe. Today, Luxor addresses the diverse needs of all consumer segments and remains the preferred choice in the fiercely competitive and quality-conscious markets of the USA, Japan, European Union and Australia. Luxor products are exported to more than 75 countries, while the Luxor brand is a registered trademark in more than 120 countries.

Established in 1990 as the sole exports division, Luxor International has retained the Group’s position as India’s top Manufacturer-Exporter of Writing Instruments for the past six years – revolutionising the writing instruments segment and setting up benchmarks for other players. From exquisitely crafted, high-performance ball pens, fountain pens and fine liners to robust markers & highlighters, mechanical pencils, gift sets, sketch pens, crayons and water colours – the Super Brand’s product portfolio includes a wide array of creative innovations supported by a full-fledged R&D Department where inventions and technology upgradation remain a continuous process.

The Group constantly endeavours to develop new products and refine the existing ones in a bid to establish the superiority of its homegrown technologies and its capability to meet the functional and fashion needs of a rapidly evolving global consumer market. With this focus in mind Luxor has inaugurated 100% Export Manufacturing Unit in Noida in 2006.

The Quality Creed
The Luxor Group’s enduring commitment to Quality and Reliability has been further endorsed by the prestigious ISO 9001:2000 certification for both its export and domestic divisions. A company-wide TQM platform also ensures continuous improvement and total compliance with global quality standards. Our children’s range of non-toxic colouring pens and fluorescent markers conforms to ASTM regulations for the US market while Luxor inks have been tested and declared to be child-safe by the American Arts & Crafts Institute. Furthermore, Luxor is the only ISO 14001 and OHSAS 18001 certified writing instrument manufacturer in South Asia – implementing best-in-class Environmental Management and Occupational Health & Safety Assessment Systems across the organisation and its state-of-the-art facilities. At Luxor, safety is given paramount importance, and stringent safety & occupational health programmes are in place to ensure the well-being of its employees.

Accolades
During its long and eventful journey, Luxor International has earned many a laurel in recognition of its exports success. The company has won the Highest Exporter Award (Writing Instruments) for the six consecutive years (2001-2006), bestowed by the Ministry of Commerce, Govt. of India. Luxor International has also been conferred Two-Star Export Trading House status by the Ministry of Commerce & Industry, and claimed several Quality Awards from the Quality Circle Forum of India (Northern Zone, Delhi Chapter). HSBC Gold Card Certificate was also awarded to Luxor International in recognition of Best Performance and Good Track Record.

The Luxor Group thinks ahead of a volatile market, innovates best-quality writing solutions on par with international standards and meets the myriad requirements of its rapidly growing global customer base – so that the Group shall retain its leadership position as a manufacturer-exporter of innovative writing solutions and script new success stories in the years to come.